So here is a question for you. Is it possible
to turn that idea for an herbal business that you have in your head into a real life breathing
business in the next six months without working yourself to the ground? I've got good news for
you because the answer is YES! It is going to take work, it is going to take concentration, and
you are going to have to put your heart and soul into this but it doesn't have to work you to the
ground. It doesn't have to exhaust you. In fact, it can become your source of energy if you go
about it the right way and that is what we're going to be talking about in this video. If you'd
like to see more videos like this in the future please do hit subscribe on the Herbal Entrepreneur
Channel and the little bell icon so that you will be able to get notifications when new videos are
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It will be recommended to them in the YouTube algorithm and ultimately we can grow this
field of herbalism a little bit more together. So now let's get into the process a little bit
about how you can actually start to build your business in the next six months. Now it really
does all start with the idea and so I would really encourage you to spend a little bit of
time thinking about your idea and if it is the right one to follow right at the beginning.
Even if you spend like seven days just truly thinking about your idea and how that's going
to pan out for you.
It might seem like a waste of time at the beginning when you want to go
and purchase domains and supplies and start getting the tinctures macerating or whatever it
is that you want to start doing, but really just considering your idea and if it's the right one
is really important. There are a few things that I would like to point out here that are important
in terms of your idea the first one is that is really important to follow your instincts and What
Makes You unique okay so if you have this idea and if you're watching this video it's quite likely
you do already have some form of idea in mind um really do have confidence in what you have to
offer your unique offer and that idea and really just think about how you can incorporate uh your
uniqueness into that idea that you have and how you can offer that as a part of your business
on the flip side it is really important to think about how you can stand out from everyone else
out there you don't want to kind of flow in the footsteps of someone else you don't want to do the
same thing as someone else because you're not them and you're never going to do uh what they're
doing as well as you can do what you could be doing there is a nice little quote that I think
about sometimes I didn't come up with this myself I'm not sure where I did come like where I did
first hear it but it's like when everyone else is zigging you can zag or when everyone else is
zagging you Zig but like if you see everyone else out there who's all starting to do a particular
type of business or there is something that they are always doing um you can do it a little bit
differently offer something different and that can actually be a good thing to get you started the
next step once you have got your idea and you're sure that you're ready to test out this idea is to
make a plan and the plan is so important to really um first of all validate your idea that you've
come up with but also to make sure that you are spending your time in the right areas to
really prioritize your time and energy to make sure you're getting as much done as you can
without actually getting exhausted okay this is so important because I can guarantee if you write
a big list of everything that you would like to be doing to set your idea into motion you only
actually need to be doing like probably half of them there is the Pareto Principle that guides a
lot of what I do which is like 80 of the results come from 20 of the actual actions that you take
and this is actually very freeing because it means that you don't have to do everything you do not
have to be on social media you do not have to be on going to every single event you do not need to
sponsor different local all things you can do any of these individual things but you should just be
really intentional about deciding which ones to do so that you're not spreading yourself thin and
um just doing what's the most important this is why the planning part is so important because it
allows you to really hone in on what is going to make the biggest difference and make sure that
your energy is just spent on those areas the significance of sharpening your ax you actually
do worse if you just get out there and do do right from the beginning because you're chopping at that
tree with a blunt ax and you're going going if you spend like 30 minutes at the beginning of
your cutting down the tree or you're building your herbal business um and you sharpen the ax
first it is so much easier to chop down the tree and you can do it in like a few wax or whatever
you call them Indian axes instead of continuing to hit with a blunt ax and so that's really
important that just spending a little bit of time tone your skill set first is going to ensure
your success and allow you to like effortlessly build that Urban Business Without like working
yourself to the ground which is what this video is all about once you do have that plan in place
the next step is getting those Logistics in order so this is things like your business name
maybe getting a domain name on your website starting to get accounting set up setting up
a business bank account any legal protection you may need insurance all of these Logistics
there is quite a lot that goes into it and it is important to cover all of these things so that
you have them all ready to go and you're able to um set that into motion Now by this point I
think it is honestly realistic for you to have that idea the um plan and the primary Logistics
set up in about a month like it truly is if you um prioritize in that plan what you need to be
doing it doesn't actually take that much time to set up a business bank account it doesn't take
that much time to um like get some insurance to do those things if you've done that research and
you have like context to help you and those sort of things it doesn't take that much time it's
really about prioritizing those activities so once you are at that around about a month Mark
and you've got those Logistics sorted the next step is to really get into the practice of putting
it out there so that you can validate your idea okay now validating your idea is not a a matter
of just asking people if it's going to work it is about getting people to put their wallets
where their mouths is and so this is actually getting people to pay for what you offer because
this again is one of the most important parts of this video is that we want to be building a
profitable our businesses and this is around like a way to actually sustain your lifestyle
and to do that you are going to need to ask for people to pay for your products and services
and so you need to do that by validating your idea by putting a product out there offering
it to someone and seeing what the response is sometimes the response will be straight away yes
sometimes responsibly straight away no sometimes a response will be mixed and the idea of this is to
really gauge that response and tweak your offer so that it's not just what you think people want but
you're actually offering what people truly want because that is where you start to really build
a thriving business because when you are aligned with you offer what people want then things
naturally um grow you start that wheel of Word of Mouth marketing everyone loves what you have
to offer you have this thriving business that you love to run and it all um kind of snowballs
from there it will depend on what type of product or service that you have as to how you will
validate that but essentially you want to be um offering it out there starting to actually sell
and this is where the next step comes and it needs to become a little bit confident with selling okay
and more than selling it's about communicating the value of what you have to offer I know that so
many herbalists have a lot of issues with doing this it's so easy to promote someone else and talk
up how great your friend or your herbalist that you've worked with is but when it comes to talking
about your Sophie is so much more difficult and I experience this as well myself but um there comes
a point that when you shift in that mindset and realize that it's really about communicating
the value of what you have to offer and it all shifts you're helping people by allowing them
to experience the wonders of your able products and services and when you truly believe that it
becomes so much easier to communicate to people and they want to try what you have to offer and
then obviously it'll snowballs from that so um that is the next step is to really increase your
confidence in communicating and this does tie hand in hand in that validation of your product because
as you get better at communicating your value you'll be able to um communicate that to your
target audience and at the same time if something doesn't quite mesh with your target audience
when you talk to them and understand what they truly want you can tweak that offering and the way
you present it to feature in the future to bring that alignment uh closer and so that your herbal
products and services really feel that gap of what people want so ideally I would set about like a 90
day timer in your calendar to give you this like um couple of months to test out the product and
so your goal for the first like from the 90 days from today would be to like validate your herbal
business idea okay and so we've got like the first month of getting your idea making the plan getting
the logistics set up month two and three are on like getting it out there listening to your odd
target audience giving them something getting that feedback back and tweaking your offer and giving
it out to more people and like starting like your goal in this like first 90 days is honestly
to reach as many people and get some data on um how people interact with your products and
services at that like halfway point of this six months business we are going to do a data
analysis this is when we're going to look at everything you've done so far uh what products
and services you've put out there what sort of response people have had and then we're going to
make some decisions we are going to decide which things make the most sense to follow through on
which things make the sense to develop further and which things are just a waste of time and energy
and you do not need to continue on this is such an important part of the process because it's what
really allows you to continue your able business for the long term without burning out and feeling
exhausted and I know that a lot of evalists do feel these feelings of um too much and heaviness
over the long term but allowing yourself that time to reflect and decide on how to progress forward
is so important so but that's what we're going to be doing at around this 90 day Mark I would
recommend that you really do a complete review of everything you've done and a um a realignment
an adjustment going forward as to how you can um make it work better for you in the future this
is both for your clients for your business and for yourself now finally we have six months in this
video and you've still got three months left left to test those tweaks and continue uh building
your herbal business and you will start to see that if you are doing good work at this point in
time you will start to get that wheel of a word of mouth marketing working for you I have talked
about this with several different herbalists uh in the entrepreneur conference sessions over the
years and it is such a core part of a successful herbal business really offering that high quality
service and allowing people to experience what you have to offer and um then sharing that with their
friends and the other people in their community so that you can have a large impact and ultimately
you're profitable business will start to grow and continue to run on its own based on the love of
what you do from other people so as you can see this really does take that time from day Zero to
six months from now and if you follow this process to really go about like starting with that idea
that is unique to you and is not following those patterns that everyone else is following right
now do something unique that really stands out from everyone else that is automatically going
to get the attention of the other people in your community and really get out there next step
is to make a plan work out what is the most important that you want to focus on in the first
few months and what is going to be your like key areas of effort and time then you want to get the
logistics into place and so this is getting those bank accounts Insurance um getting domain names
social media handles whatever it is that you need a logistical place of renting um whatever it is
that you need to actually run your business that is the next step then we're going to be getting
into validating your idea so really putting it out there and getting comfortable with communicating
what you have to offer with people continuing that conversation of offering that value listening to
your target audience understanding what they want and tweaking your offer to actually give them what
they want then we're going to move on and like test and analyze what you've done have you reached
those goals are you spending time unnecessarily in something is there a particular part of your
business that is just like making you dread working that you could somehow cut out or possibly
delegate to someone else is there something you could do in that area how is the profitability of
your business at this point are their best sellers that you could um kind of push up and promote more
at this point is there something that you could cut out completely there are all these decisions
that you can make at this halfway point and then tweak going on into the next area where it's
really about continuing that momentum and getting the word of mouth marketing out there so that
more people can experience what you have to offer so as you can see it is actually possible to like
set that business into motion and it truly is possible to make a profit in the first six months
treat it as an experiment and give yourself this time to see how it works and really give it your
all for this time but allow yourself the time to rest and prioritize those activities so that you
still have time and energy for everything else in the life and world that we have going on and
this will ultimately allow you to build a business that you love to run over the long term which is
what we are all about on the edible entrepreneur Channel once again if you haven't already please
do uh hit subscribe on herbal entrepreneur Channel and like this video The Bell icon so that you
can be notified of new uh videos in the future and if you're interested in learning more I
would recommend checking out the Apple Circle I believe the doors are closed currently but
you can apply to join us and we go into this process in a lot more detail uh with a
complete roadmap step by step of how to like literally do each logistical step how to
get it to the marketing what things you should be actually testing and analyzing so that
you can grow and scale your business over the long term so if you're interested in that
check out the link below and you can find out more about the herbal Circle and get support
from me and the other members inside the group but I really do wish you all the best for
your journey as an herbalist and an herbal entrepreneur because this is such an important
role that we are playing in the world and the more that we help each other the greater impact
we can have as the entire profession of herbalism so I'm so glad that you're here and I can't
wait to see you in future videos coming up soon